Our Team

We are a strategic brand and digital design agency who specialise in working with clients from the culture, charity, education and healthcare sectors. We support organisations of all shapes and sizes, from charitable trusts to national institutions, from The Foundling Museum to the NHS. We help them to tell their story: who they are, what they do and why it matters.

Intelligent work needs intelligent people to fuel it. Set up in 2006 by our founders Kristen Streten and Steve Wilkins, Design Culture is a tight-knit team consisting of strategists, designers, developers and project managers. Together we bring the expertise and thinking needed to solve our clients’ most important communication challenges.

If you’re interested in working with us on your next project – or even joining our team – please get in touch.


Kristen Streten's picture

Kristen Streten

Founder and Strategic Director


Steve Wilkins's picture

Steve Wilkins

Founder and Creative Director


Ruyman Rodriguez's picture

Ruyman Rodriguez

Head of Development


Rowan Campus's picture

Rowan Campus

Senior Developer

Our Approach

For us, the most valuable part of a project comes long before the design. Whether we’re working on a brand identity, a new website or a campaign, we always start by questioning your brief. It’s the strategic thinking we bring to every project that delivers real value – it’s how we help you to spotlight who you are, to differentiate yourself from competitors, and to engage your audiences with your offer.

This is intelligent design: design that makes the most of every audience touchpoint, that supports a wider brand strategy, and that makes people see your museum or heritage organisation in a new light. If you’d like to know more about our approach, take a look at the services we offer.

Our Culture

Our clients are those creating positive change, like heritage organisations, charities, educators and healthcare providers. These are rewarding organisations to work with, because what happens here really matters to people.

As a result, we find ourselves faced with complex, involved and slow-burning challenges. These are the types of projects that we find most interesting and the ones through which our design ethos, strong strategic thinking and sector understanding can help to reach people and make a lasting difference.

We help our clients to revitalise national culture, raise money for good causes, educate more young people, and deliver better healthcare. And that’s what design is all about: changing the way people feel, encouraging them to think differently and inspiring them to take action.

If you’d like to find out more about the impact we’ve made and how we work in culture, charity & social, education or healthcare, have a read of our client stories.


Ross Granger's picture

Ross Granger

Senior Designer


Erwin Bayani's picture

Erwin Bayani

User Experience Designer


Tamsin Radford's picture

Tamsin Radford

Project Manager


Naomi Holligan's picture

Naomi Holligan

Project Manager


Shona Bland's picture

Shona Bland

Client Services