AI Search Readiness

Your audience is asking ChatGPT, Gemini and Google's AI Overviews the questions your website should be answering. We help you get found, understood and recommended by AI search – turning a fast-changing landscape into a genuine advantage.

AI search doesn’t send visitors to a list of links – it answers on your behalf. We put you in the strongest possible position to be part of that answer.

How it works

A clear path from where you are now to being found, cited and recommended:

  • Audit We assess your current AI search visibility
  • Prioritised action plan A plain-English report on what to fix first
  • Implementation Delivered by us, or implemented by your existing team
  • Ongoing review Checking progress as the landscape evolves.
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AI search readiness audit

We assess how visible your organisation is in AI search today – and why. We check whether AI crawlers can access your site, how your content is structured, and how tools like ChatGPT and Gemini currently describe you to potential customers, supporters and donors. You get a clear, prioritised report – not a wall of jargon.

  • AI crawler access and technical check
  • Structured data (schema) review
  • How AI tools currently describe your organisation
  • Content and citability assessment
  • Prioritised action plan.

 

Implementation, by us or your team

We implement the plan ourselves or hand your in-house team a step-by-step guide they can action directly. AI search rewards what we’ve always built into our WordPress and ecommerce sites: fast, accessible, well-structured pages with content that genuinely answers questions.

Measurement without the guesswork

Measuring AI search visibility is genuinely new territory – there’s no established toolset yet, and anyone claiming precise “AI rankings” is overselling. Our approach is honest instead: we establish a baseline for how your organisation appears in AI search, focus on the signals that can actually be relied on, and review progress in plain English – so you can see what’s changing and where to focus next.

Built for the way search works now

Search engines used to send people to your website – now AI search answers on its behalf. Research increasingly starts in AI tools, and the sources they cite often differ from the top Google links. Crucially, a place in AI answers can’t simply be bought – for charitable organisations and institutions without big advertising budgets, that’s a rare chance to outplay better-funded competitors with genuinely useful, well-structured content.

There’s plenty of noise around GEO and AI search right now, but there’s no hype or dark arts here, just the technical and editorial work that earns citations, built on top of solid SEO rather than instead of it. And because we design, build and support WordPress and ecommerce websites end to end, AI search connects directly to everything else we do – performance, accessibility, content strategy. One joined-up view of your site’s visibility. Read our guide to optimising your website for AI search for a taste of our thinking.

Right now there's a genuine opportunity for organisations to outcompete. The ones that fix the foundations now are the ones AI tools will be citing by default in two years time, and that position gets hard to take the longer you leave it.

Ruyman Rodriguez

Head of Development